The WordPress ecosystem, like virtually every other industry, has experienced a transformative impact from the rise of AI over the past few years. AI is already a game-changer for WordPress developers and the millions of businesses and individuals using the world’s most popular CMS (WordPress powers more than 43% of the web), and it seems we’re just scratching the surface of what’s possible.

Developers can leverage AI to build smarter plugins, personalize user experience, and accelerate the development process, while businesses use AI to generate content and strengthen SEO efforts. With such rapid advancement, understanding AI’s impact within the industry is more critical than ever.

Need up-to-date WordPress AI statistics to cite in your next post or presentation? We’ve curated this comprehensive collection of statistics showcasing AI adoption, tools, and trends in WordPress for 2025. 

Top WordPress AI Statistics

  • The top 40 AI-powered WordPress plugins saw 315 million visits in one year (The Web Shop).
  • The LiveChat WordPress plugin attracted 75 million visits in one year (The Web Shop).
  • AI-powered WordPress page builder plugins drew more than 100 million visits in a year. (The Web Shop).
  • India accounted for the highest number of visitors to AI WordPress plugins, totaling 11.1 million visits in a year (The Web Shop).
  • 93% of web designers have used an AI tool to assist in design-related tasks within the past 3 months (Hubspot).
  • 50% of designers use AI to create complete page layouts and designs (Hubspot).
  • Interest in AI website builders grew by 50% in one year (Hostinger).
  • AI allows WordPress developers to complete tasks 40-60% faster (Elegant Themes).
  • Personalized content increases conversions by up to 10% (MoldStud).
  • The use of AI chatbots is expected to increase by 34% in 2025 (Tidio)

Global Adoption by Region

Although AI is a global trend, adoption varies significantly across regions and countries. In early 2025, The Web Shop published a thorough study of WordPress plugins that utilize AI features. The study observed traffic to the sites and pages of the top 40 AI plugins. The data in the table below shows that certain countries and regions demonstrate significantly more interest in AI plugins than others (source: WordPress Plugin Statistics | The Web Shop).

Country Region Visits (2023–24) Notes
India Asia-Pacific 11.1M Global leader
USA North America 9.8M Strong agency & SMB usage
Brazil LATAM 3.2M Fastest-growing region
Germany, UK Europe 2–3M Multilingual + GDPR concerns
Kenya, Nigeria Africa 1M–2.2M High growth in emerging markets
Australia Oceania 1.17M High per-capita usage

India led the world in visits to the AI plugin pages, and other countries like Pakistan and Indonesia showed high interest. However, adoption in East Asia is much slower. China accounted for only 1 million visits, despite having a population almost as large as India. This low number reflects China’s strict regulations and a preference for domestic tools and resources.

With nearly 10 million visits, the United States came in second place, despite a significantly smaller population than India. High AI adoption in the U.S. shows AI’s importance for businesses of all sizes.

Brazil produced the third most visitors, with about 3.2 million, which may be a surprise.

Interest in AI appears more consistent throughout Europe than Asia, although GDPR and other privacy regulations impact how AI is used. Germany, the United Kingdom, and France all contributed more than 2 million visits.

Emerging African nations like Kenya (2.2 million visits), Nigeria (1.25 million), and Cameroon (1.12 million) demonstrate strong demand for AI technology and new opportunities for developers.

Australia, with 1.17 million visits, finished ahead of several countries with much larger populations, thanks to a large audience of WordPress users and developers.

Plugins enable websites to utilize AI-powered features, and developers are pushing the boundaries to make these tools smarter and more effective than ever. From automated customer support to advanced design tools and intelligent content optimization, AI-driven plugins are changing how WordPress sites are built and managed.

The growth of AI is also evident in the surging demand for these plugins. The stats in this section reveal which plugins and categories generate the most interest.

The 2025 study by The Web Shop revealed that the top 40 AI-driven plugins drew 315 million combined visits in a year (Dec 2023–Nov 2024), averaging 26+ million visits per month.

The plugins were separated into eight categories:

  • SEO and Content Optimisation
  • Content Creation and Writing
  • Image and Media Optimisation
  • Security and Site Protection
  • Analytics and Predictive Insights
  • Website Builders
  • Multilingual Support and Translation
  • Sales & Support

We’ve summarized the key stats below, focusing on three popular categories. All of the statistics in this section come via the WordPress Plugin AI Statistics study by The Web Shop.

Live Chat & Customer Support Plugins

  • The LiveChat WordPress plugin attracted an astounding 75 million visits in one year (December 2023 – November 2024), making it the most-visited site for an AI plugin.
  • LiveChat’s traffic increased by an average of 97.5K visits/month, demonstrating the growing demand for AI-powered customer service and support. 

AI Page Builder Plugins

  • AI-powered WordPress page builder plugins drew more than 100 million visits in a year. This includes the visits to all the page builder plugins studied (Elementor, Divi, ZipWp, SeedProd, Spectra, and Kubio).
  • Elementor attracted 63 million visits in one year, accounting for an impressive 62.58% of the traffic to all page builder plugins included in the study. 
  • Divi, from Elegant Themes, drew 30.2 million visits during the same period, or 31.3% of the visits to all page builders. 
  • The other page builders analyzed accounted for less than 10% of the total visits in this category, including ZipWP at 2.97%, SeedProd at 1.77%, Spectra at 1%, and Kubio at 0.38%
  • ZipWP’s traffic grew by 315% during the study, accounting for the 2nd largest growth (223.9K) of any plugin studied. This shows that even lesser-known plugins can succeed in competitive niches.

SEO & Content Plugins

  • AI-powered SEO and content plugins attracted 45.7 million visits, demonstrating the strong demand for these essential plugins.
  • Yoast SEO accumulated over 19 million visits, proving its status as an industry leader.
  • RankMath also drew more than 19 million visits, although it experienced the largest traffic decline of any plugin during the study.
  • All In One SEO Pack (AIOSEO) attracted 6.14 million visits, with a net increase of 154K visits during the study period.

AI in WordPress Web Design and Development

Artificial intelligence is reshaping the way websites are designed and developed, creating opportunities for unprecedented efficiency and creativity. AI tools enable WordPress professionals to do more in less time while maintaining high-quality results.

  • 93% of web designers have used an AI tool to assist in design-related tasks within the past 3 months (How Web Designers Currently Use AI | Hubspot).
  • 58% of designers use AI to generate imagery or other media, speeding up the design process and relying less on stock resources (How Web Designers Currently Use AI | Hubspot).
  • 50% of designers use AI to create complete page layouts and designs, showing that AI is useful for much more than just small aspects of the design process (How Web Designers Currently Use AI | Hubspot).
  • 72% of developers hold a favorable or very favorable view of AI for web development (2024 Developer Study | Stack Overflow).
  • 45% of developers feel that AI is bad or very bad at handling complex tasks, showing that the technology still has plenty of room for improvement (2024 Developer Study | Stack Overflow).
  • Interest in AI website builders grew by 50% in one year (AI statistics and trends: New research for 2025 | Hostinger).
  • Agencies that leverage AI see a clear improvement in capability and efficiency, and AI adoption will become increasingly important as next-generation models improve (How AI is Reshaping Enterprise WordPress in 2025 | Do the Woo).
  • AI has proven to be a powerful coding assistant for agencies, but not a replacement for skilled developers (How AI is Reshaping Enterprise WordPress in 2025 | Do the Woo).
  • AI is giving rise to new trends like vibe coding. Y Combinator reported that 25% of startup companies in its Winter 2025 batch had codebases that were 95% AI-generated, reflecting a shift toward AI-assisted development within newer startups. (Vibe Coding | Wikipedia)
  • AI allows WordPress developers to complete tasks 40-60% faster. However, this hasn’t reduced their workload; instead, developers focus on more challenging projects, making advanced coding skills more important than ever. (Will AI Replace WordPress Developers? | Elegant Themes).
  • 90% of agencies already save up to $10,000 per year due to AI (Report: 2024 AI outlook for digital agency leaders | Duda)
  • Agencies use AI for a variety of tasks like updating existing pages (59%), content creation (55%), creating images and visuals (53%), and SEO (40%) (60+ Surprising AI Statistics for 2025 | WPBeginner).
  • 84% of agency owners express concerns about keeping up with AI developments, underscoring the pressure agency owners face to adapt and thrive in a fast-changing environment (AI Outlook for Digital Agency Leaders | Duda)
  • 54.4% of users couldn’t identify an AI-generated design. Sortlist tested 500 business owners across 5 countries to see if they could differentiate an AI-generated website design from one created by a human, and only 45.6% succeeded (Better Than Human | Sortlist).
  • 76% of developers already use or plan to use AI in their work, up from 70% just a year earlier (2024 Developer Study | Stack Overflow).
  • Beginner developers trust AI more than professional developers (49% confidence compared to only 42%). This shows that while AI is clearly useful, solid coding knowledge is still needed to analyze and edit AI-generated code (2024 Developer Study | Stack Overflow).
  • 82.1% of developers use ChatGPT. Other AI tools popular with developers include GitHub Copilot at 41.2% adoption and Google Gemini at 23.9% (2024 Developer Study | Stack Overflow).
  • Only 12.1% of developers view AI as a threat to their job (2024 Developer Study | Stack Overflow).
  • Performance optimization is an in-demand skill for developers, especially for websites using multiple AI integrations (Will AI Replace WordPress Developers? | Elegant Themes).
  • AI assists with many tasks involved in WordPress development, including generating custom PHP, JavaScript, and CSS snippets; debugging errors in theme and plugin development; and providing suggestions for optimizing performance (Using AI Tools for WordPress Website Development | CrocoBlock).
  • The rise of AI has created greater demand for security experts. Integrating AI into WordPress raises new security, privacy, and ethics challenges. Skills in cybersecurity (secure coding, data sanitization, understanding of privacy laws like GDPR) are more critical than ever (Will AI Replace WordPress Developers? | Elegant Themes).

AI Content Creation

Content creation is another key area for the use of AI. AI-powered tools are redefining how WordPress users generate and manage content. From crafting blog posts and product descriptions to translating content, AI can seamlessly integrate into the workflow.

  • Hundreds of plugins already exist for using AI to generate blog posts, write product descriptions, summarize and repurpose content, write meta descriptions, and more (Using AI Tools for WordPress Website Development | CrocoBlock)
  • Plugins like Jetpack’s AI Assistant allow WordPress users to leverage AI for content creation directly in the Gutenberg editor (The Most Powerful AI Tool for WordPress | JetPack).
  • Content creators and publishers use AI in many ways, including idea generation, content creation, editing, and translation. 
  • Generative AI is the most popular AI technology, utilized by 51% of companies for content creation, customer support, and process automation. For WordPress, this means continued high demand for AI writing assistants, copy generators, and support chatbots integrated into websites. (AI Statistics and Trends | Hostinger).
  • Personalized content increases conversions by up to 10%. Using algorithms and AI to present specific content based on user behavior and preferences provides a better user experience while increasing conversions (The Future of WordPress Plugins | MoldStud).
  • 40% of users already leverage AI for SEO-focused tasks like keyword research, content recommendations, internal linking, and site performance metrics (Using AI Tools for WordPress Website Development | CrocoBlock).
  • AI translation could be the future of multilingual content. AI-driven translation tools have the potential to simplify the management of multilingual websites, particularly for smaller teams. However, for enterprises prioritizing brand consistency and localized messaging, these tools are more likely to complement human translators than fully replace them. (How AI is Reshaping Enterprise WordPress in 2025 | Do the Woo).
  • 79% of survey respondents indicated that their biggest ethical concern related to AI is spreading misinformation (2024 Developer Study | Stack Overflow).
  • Despite increasing adoption of AI, businesses must mitigate security and legal risks. Some users concerned about data provenance, potential lawsuits, and liability risks don’t allow agencies to use AI (How AI is Reshaping Enterprise WordPress in 2025 | Do the Woo).

AI in WooCommerce & E-Commerce

E-commerce businesses can use AI in many ways, including product recommendation engines, chatbots, inventory management, and pricing optimization. AI integration in WordPress e-commerce sites leads to higher conversions, better customer service, and increased loyalty.

  • The use of AI chatbots is expected to increase by 34% in 2025 (The Future of Chatbots | Tidio).
  • Chatbots can effectively answer up to 79% of user questions (50 Critical Chatbot Statistics You Need To Know In 2025 | Adam Connell).
  • 69% of users consider chatbots helpful, and 65% want their questions answered without a human’s involvement (50 Critical Chatbot Statistics You Need To Know In 2025 | Adam Connell).
  • AI chatbots are becoming increasingly human-like. In fact, 47% of users think they may have mistaken an AI chatbot for a real person (50 Critical Chatbot Statistics You Need To Know In 2025 | Adam Connell).
  • 80% of consumers are more likely to purchase because of personalization. AI allows brands to offer personalized experiences, like product recommendations based on a user’s history or preferences (The Future of WordPress Plugins | MoldStud).
  • 65% of businesses see AI personalization boosting customer satisfaction, showing tangible results from emerging technology (The Future of WordPress Plugins | MoldStud).
  • 42% of businesses already use chatbots and predictive analytics. Chatbots use natural language processing for basic customer support, and machine learning helps companies forecast future trends (AI Statistics and Trends: New Research for 2025 | Hostinger).
  • Generative AI improves CustomerOps productivity through personalized customer support, automated responses, and real-time problem-solving (AI Statistics and Trends: New Research for 2025 | Hostinger).

Market Growth & Forecasts

AI adoption has become a strategic priority for businesses of all sizes. The surging global demand for AI is fueling innovation, from smarter website builders to tools for advanced content and performance optimization.

  • Additional AI features are almost certain to be rolled out in future versions of WordPress, based on Automattic’s acquisition of WPAI in December 2024 (Automattic Acquires WPAI |TechCrunch).
  • 78% of organizations already use AI in at least one business function (The State of AI | McKinsey)
  • The global AI market grew by nearly $50 billion from 2023 ($135.9 billion) to 2024 ($184 billion), a 35% increase (AI Statistics and Trends: New Research for 2025 | Hostinger).
  • The AI website builder market is growing at 32.9% annually (60+ Surprising AI Statistics for 2025 | WPBeginner). 
  • The generative AI market is projected to grow to $1.3 trillion by 2032 (AI Statistics and Trends: New Research for 2025 | Hostinger). 
  • 49% of companies already allocate up to 20% of their tech budget to AI (AI Statistics and Trends: New Research for 2025 | Hostinger)
  • 58% of businesses plan to increase AI budgets in 2025 in an effort to gain a competitive advantage (AI Statistics and Trends: New Research for 2025 | Hostinger).

Statistics Sources

Top WordPress AI Statistics

Global Adoption By Region

AI in WordPress Web Design and Development Statistics

  • Hubspot (How Web Designers Currently Use AI)
  • Stack Overflow (2024 Developer Study)
  • Hostinger – (AI Statistics and Trends)
  • Do the Woo – (How AI is Reshaping Enterprise WordPress in 2025)
  • Elegant Themes – (Will AI Replace WordPress Developers?)
  • Duda – (AI Outlook for Digital Agency Leaders)
  • WPBeginner – (60+ Surprising AI Statistics for 2025)
  • Sortlist (Better Than Human)
  • CrocoBlock – (Using AI Tools for WordPress Website Development)
  • Wikipedia – (Vibe Coding)

AI Content Creation Statistics

  • CrocoBlock – (Using AI Tools for WordPress Website Development)
  • Jetpack – (The Most Powerful AI Tool for WordPress)
  • Hostinger – (AI Statistics and Trends)
  • MoldStud – (The Future of WordPress Plugins)
  • Stack Overflow (2024 Developer Study)
  • Do the Woo – (How AI is Reshaping Enterprise WordPress in 2025)

AI in WooCommerce & E-Commerce Statistics

  • Tidio – (The Future of Chatbots)
  • Adam Connell – (50 Critical Chatbot Statistics You Need To Know)
  • MoldStud – (The Future of WordPress Plugins)
  • Hostinger – (AI Statistics and Trends)

Market Growth Stats & Forecasts